Dr. Lexie Kite is identical twin sisters with Dr. Lindsay Kite. They both received PhDs from the University of Utah. Their academic research on media studies and body image inspired them to establish the non-profit Beauty Redefined in 2009 (while concluding their co-written master's thesis and beginning their doctoral research) to help a greater number of females recognize and reject harmful messages about their bodies, worth, and potential, and redefine the meaning and value of beauty in their lives. Since then, Lexie and Lindsay have become leading experts in body image resilience and media literacy—authors of numerous studies and books have cited their original research—and have been featured in a variety of national media outlets. Today, they continue to build on their academic work and the passion it stoked for helping girls and women through Beauty Redefined's online Body Image Resilience Program and course facilitator training, blogging, social media activism, and regular speaking engagements for thousands of people of all ages in both secular and religious settings, from universities and high schools to church congregations and community organizations.