Guerrilla Marketing Excellence: The 50 Golden Rules for Small-Business Success

Guerrilla Marketing Excellence: The 50 Golden Rules for Small-Business Success

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Guerrilla Marketing Excellence explains fifty rules aimed at fine-tuning your marketing style. It includes information on the uses of video, television distribution, networking effectiveness, and marketing combinations in an increasingly competitive business climate.

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  • Format: Paperback

  • ISBN-13/EAN: 9780395608449

  • ISBN-10: 0395608449

  • Pages: 224

  • Price: $17.95

  • Publication Date: 01/18/1993

  • Carton Quantity: 24

J
Author

Jay Conrad Levinson

Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.
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Available Resources

Related Categories

  • Format: Paperback

  • ISBN-13/EAN: 9780395608449

  • ISBN-10: 0395608449

  • Pages: 224

  • Price: $17.95

  • Publication Date: 01/18/1993

  • Carton Quantity: 24

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